How to reduce your costs on cloud through proactive monitoring

  • Nitin Mishra
  • Sep 07, 2020
  • 4 min read
We recommend some best practices to simplify budget tracking and spending analysis to reduce waste and lower overall costs in the cloud.    
When cloud computing was first introduced as a technology, cost control or lower TCO was one of its biggest selling points. Over time, as cloud adoption has witnessed huge growth, some of cloud's hidden costs have also gone up. For example, with the ease in setting up server instances, many organizations are guilty of spinning up too many server instances that never get used. If these unused resources are not de-provisioned or removed, the cost of cloud computing related costs keeps on going up. In many cases, organizations are not able to decide the right cloud option for a specific workload. This leads to unexpected results that may lead to escalations in cost and performance outages. This is corroborated by a Gartner report, 'How to Identify Solutions for Managing Costs in Public Cloud IaaS', wherein the Gartner analysts estimate that as much as 70% of cloud costs are wasted.

In a multi-cloud world, organizations need a single management portal or a a cloud visibility and monitoring service such as NTT Netmagic's SimpliInsight. This helps enterprises in getting the best out of their multi-cloud strategy.
Some of the benefits provided by a cloud visibility and monitoring tools for reducing costs include:
Improved visibility across different clouds: Whether an organization is running specific workloads on a public cloud, or virtual machines on the private cloud, by using a cloud visibility tool, organizations can analyze and monitor costs in a centralized location. This data can be segmented according to different business units or teams, and specific businesses can be charged back depending on their usage. One can track this data to accurately forecast future budgets by analyzing specific department usage.
Periodic cloud assessment to optimize resource and performance: A periodic cloud assessment exercise can help organizations in maximizing their value of investments made in cloud. If organizations do not have the required skill sets inside, they make seek help of a third party service provider to help them in Assessment, Planning, Optimizing & Managing the cloud infrastructure.
For example, based on the assessment exercise, organizations can assess existing cloud based environments to understand current application workloads and their performance profiles. Based on the assessment, an optimal cloud configuration according to specific workloads can be determined. Once this is done, then the next step could be to try to automate the discovery of applications across physical, virtual, and cloud environments and assesses dependencies and cloud suitability for each application. This helps organizations in prioritizing applications for migration and efficiently build a successful roadmap to the cloud. A periodic cloud assessment plan also helps in understanding when to scale up or down to meet ongoing performance needs so that the cloud configuration is always right-sized and right-priced for a given situation. This also helps in planning and forecasting. For example, organizations can run “what if” scenarios by changing regions, pricing plans, instance types, instance families, and performance thresholds so that organizations can right-size their infrastructure based on performance targets.
Reduce wastage and maximize utilization: A cloud visibility tool helps organizations reduce wasted spend by analyzing granular usage data to compare actual performance with provisioned capacity and quickly identify assets that can be terminated for greater efficiency. Through the ability to gain granular visibility into both public and private cloud environments and by continuously monitoring cloud usage by different departments or businesses, organizations can arrive at more accurate infrastructure planning, and identify opportunities to increase efficiency and reduce spend. For example, the tool could help in identifying and consolidating idle resources. In many organizations, for usage of less than 1-5%, a cloud asset is billed for 100% usage. For reducing costs, the organization has to identify such idle instances or cloud assets, and consolidate them into fewer instances, wherever possible.
Building a culture of financial responsibility: Once cloud costs are aligned to different business units, they can be compared with actual business metrics. This can help individual departments build a culture of financial responsibility and help them consume cloud resources in a more efficient manner.
In addition, automation principles that are part and parcel of a modern cloud visibility service can help organizations fire up alerts to departments that are going beyond the predicted infrastructure usage. This can help organizations in controlling costs and preventing them for going beyond budgeted usage.
As one can see, the cloud offers unlimited scalability. However, if left uncontrolled, the costs can be higher than expected or provisioned budgets. A cloud visibility tool can help in ensuring that cloud costs are optimized and are always under control.

Nitin Mishra

Head of Cloud services, NTT Ltd., India

Nitin Mishra is head of Cloud services business in India and also serves as Board Director on some of NTT Ltd’s India companies. The India business is part of NTT Ltd, which is US$11 billion global technology Services arm of the NTT Group. Nitin has almost 25 years of industry experience in the ICT domain and Indian Enterprise market. He has been a key Management member of the erstwhile Netmagic for over 21 years and has played many significant multi-functional roles. Netmagic was acquired by NTT and is now integrated into NTT Ltd.

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